Atmos
πŸ›΅ Food Delivery

Every DoorDash order you get costs you 30%. Every direct order costs you nothing. Let us grow the second number.

Food delivery brands lose margin to aggregators on every order. Atmos builds direct ordering campaigns that convert at lower cost and keep your margin.

Your brand is paying Uber Eats to find customers who would have ordered from you directly if they knew you had your own ordering system. That is fixable.

$Aggregator commission averages 27% per order. Atmos direct ordering campaigns acquire new customers at $8 to $14 per first order, which pays back in 2 to 3 orders versus paying 27% forever.

Who you are losing to right now

DoorDash, Uber Eats, and Grubhub compete for the same restaurant search results. Their SEO and ad budgets are enormous. You win by reaching your customers through direct channels before they open the aggregator app.

Your 30-day win with Atmos

Within 30 days: direct ordering campaign live on Meta with new customer acquisition tracking, loyalty program integration set up, and a clear comparison of cost per order: direct versus aggregator.

The Problem

Read these and see if one of them sounds familiar

These are the exact issues we see in almost every Food Delivery ad account on day one.

You are visible on aggregator platforms but invisible in direct search. Customers who know your brand cannot find your direct ordering link easily.

Aggregator customers are not your customers. They are the platform customers. You cannot remarket to them or build loyalty without the platform.

Every aggregator order trains customers to use the app instead of your direct channel. The longer you rely on aggregators, the more dependent you become.

How Atmos Solves It

Specific fixes, not vague promises

AI finds the opportunity. Human-trained ads managers make the call.

Direct ordering campaigns on Meta and Google that convert customers to your own app or website with a first-order incentive that pays back in 3 orders.

Customer data capture from direct orders that enables remarketing, loyalty programs, and reorder campaigns without aggregator interference.

Aggregator-to-direct conversion campaigns targeting your existing aggregator customers and incentivizing them to switch to direct.

Results

Numbers from real Food Delivery accounts

Direct Order Margin

27% higher

vs aggregator commission

Customer Payback

2-3 orders

for direct acquisition cost

Direct Order Share

+40%

avg first-year shift

Reorder Rate

3.2x higher

direct vs aggregator customers

β€œI did not realize how much I was giving to Uber Eats until Atmos showed me the math. My direct campaigns pay back in 3 orders and then every order after that is pure margin. It took 6 months to shift the balance but now direct is 40% of my orders.”
R

Rashid O. β€” London, UK

Direct orders now 40% of total revenue, margin up 18%

Features

Built for Food Delivery businesses

Direct Channel Customer Acquisition

Meta and Google campaigns driving new customers to your own ordering system with first-order incentives that pay back quickly.

Commission vs Direct Cost Tracking

Clear dashboard showing cost per order: direct campaigns versus aggregator commission. The math usually surprises our clients.

Customer Data Ownership

Direct orders build your owned customer list. Email, SMS, and push notification retargeting campaigns possible without aggregator permission.

Loyalty Program Integration

Campaigns that enroll new customers in a loyalty program on first order, driving reorder rates that aggregators cannot match.

Human Manager Review

Food delivery campaign economics change fast. Named managers monitor margin math and adjust campaigns before problems compound.

Peak Ordering Time Campaigns

Automated bid boosts during lunch and dinner ordering windows when conversion rates peak and cost per order drops.

Pro and Max plans only

AI finds the opportunity. Human-trained ads managers make the call.

Our AI scans your Food Delivery ad account 24/7 for waste and opportunity. Before any major budget move happens, a human ads manager reviews it. You get machine speed with human judgment. Not a chatbot. Not automation left unsupervised. A real person watching your account every day.

Response time

Under 2 hours

for manager reviews

Transparency

100% logged

every change explained

Accountability

Named manager

not anonymous AI

Human oversight on every account

Every change we recommend gets reviewed by a real person before it touches your account.

Someone who has actually managed campaigns for businesses like yours. Not a bot making guesses with your money. We check the work. We sign off on it. Then it goes live.

AI finds the opportunity. A human makes the call. That's how it works here.

Human oversight on every account

Every change we recommend gets reviewed by a real person before it touches your account.

Someone who has actually managed campaigns for businesses like yours. Not a bot making guesses with your money. We check the work. We sign off on it. Then it goes live.

AI finds the opportunity. A human makes the call. That's how it works here.

Ready to grow your Food Delivery business?

Book a free 20-minute audit. We will show you exactly where your ad budget is going, what is wasting it, and what Atmos would do differently. No pitch, no pressure.