Your Google Ads are paying for commercial RFPs you cannot take and DIY searches that never call.
Electrical contractors bleed budget on the wrong intent. Atmos filters for homeowners with urgent jobs and tracks every call to revenue.
Your cost per lead looks fine on paper. But how many of those leads became paid jobs last month? If you cannot answer that, the problem is tracking, not budget.
Who you are losing to right now
National home warranty networks flood the same keywords with bulk budgets and lock up ad space. You win by targeting narrow intent signals, night-time emergency queries, and storm-damage peaks they cannot optimize fast enough to catch.
Your 30-day win with Atmos
Within 30 days: residential-only targeting live, commercial and DIY negatives added, call tracking connected to your CRM, and a clear cost per booked job number for the first time.
Read these and see if one of them sounds familiar
These are the exact issues we see in almost every Electrical ad account on day one.
You are bidding on electrician near me and landing clicks from commercial project managers and contractors who need licenses you may not carry.
Residential emergency jobs with the best margins are getting lost because your bids are spread too thin across too many match types.
Your campaigns run the same bids at 2pm Tuesday as they do at 7pm Friday when homeowners actually discover electrical problems and call in a panic.
Specific fixes, not vague promises
AI finds the opportunity. Human-trained ads managers make the call.
Residential-only keyword targeting that filters out commercial, industrial, and government intent from day one so your budget only chases homeowners.
Emergency and off-hours bid boosting that raises your bids automatically on evenings, weekends, and post-storm periods when high-margin urgent calls spike.
Full conversion tracking from ad click to booked job so you know your real cost per dollar of revenue, not just cost per form fill.
Numbers from real Electrical accounts
Avg CPA Reduction
41%
for residential electrical accounts
Emergency Job ROAS
6.8x
for urgent electrical keywords
Wasted Spend Saved
$3,200
average month one recovery
Time Saved Weekly
7 hrs
vs manual management
“I had no idea 30% of my budget was going to commercial electrician searches. First week with Atmos we added negatives and my cost per residential call dropped immediately.”
Yusuf A. — Dallas, TX
Residential cost per call dropped 41% in 3 weeks
Built for Electrical businesses
Storm Surge Detection
AI flags storm events and auto-scales bids for generator install and emergency panel repair keywords before competitors react.
Residential Intent Filtering
Machine learning filters out commercial and DIY queries automatically, sharpening spend to homeowners with real jobs.
Brand Protection
Automated campaigns block competitors from bidding your company name and stealing customers who already searched for you.
Service Area Precision
Geo-targeting limited to zip codes your licensed electricians actually serve. Not the whole county.
Human Manager Review
On Pro and Max plans, a named manager reviews every budget change before it executes. You are never at the mercy of unsupervised automation.
Off-Hours Bid Automation
Bids increase automatically on evenings and weekends when residential electrical emergencies peak. You capture the moments competitors miss.
AI finds the opportunity. Human-trained ads managers make the call.
Our AI scans your Electrical ad account 24/7 for waste and opportunity. Before any major budget move happens, a human ads manager reviews it. You get machine speed with human judgment. Not a chatbot. Not automation left unsupervised. A real person watching your account every day.
Response time
Under 2 hours
for manager reviews
Transparency
100% logged
every change explained
Accountability
Named manager
not anonymous AI
Human oversight on every account
Every change we recommend gets reviewed by a real person before it touches your account.
Someone who has actually managed campaigns for businesses like yours. Not a bot making guesses with your money. We check the work. We sign off on it. Then it goes live.
AI finds the opportunity. A human makes the call. That's how it works here.
Human oversight on every account
Every change we recommend gets reviewed by a real person before it touches your account.
Someone who has actually managed campaigns for businesses like yours. Not a bot making guesses with your money. We check the work. We sign off on it. Then it goes live.
AI finds the opportunity. A human makes the call. That's how it works here.